The Complete Guide to UTM Parameters & Google Analytics for Magento website
Master UTM parameters and Google Analytics for Magento. Track traffic sources, measure campaign performance, and practical tips to use it for better business decisions.
Cookies help us enhance your experience on our site by storing information about your preferences and interactions. You can customize your cookie settings by choosing which cookies to allow. Please note that disabling certain cookies might impact the functionality and features of our services, such as personalized content and suggestions. Cookie Policy
Cookie PolicyThese cookies are strictly necessary for the site to work and may not be disabled.
InformationThese cookies are strictly necessary for the site to work and may not be disabled.
| Cookie name | Description | Lifetime | Provider |
|---|---|---|---|
| _ce.clock_data | Store the difference in time from the server's time and the current browser. | 1 day | Crazy Egg |
| _ce.clock_event | Prevent repeated requests to the Clock API. | 1 day | Crazy Egg |
| _ce.irv | Store isReturning value during the session | Session | Crazy Egg |
| _ce.s | Track a recording visitor session unique ID, tracking host and start time | 1 year | Crazy Egg |
| _hjSessionUser_2909345 | Store a unique user identifier to track user sessions and interactions for analytics purposes. | 1 year | HotJar |
| _hjSession_2909345 | Store session data to identify and analyze individual user sessions. | 1 day | HotJar |
| apt.uid | Store a unique user identifier for tracking and personalization. | 1 year | Mageplaza |
| cebs | Store user preferences and settings. | Session | Mageplaza |
| cf_clearance | Store a token that indicates a user has passed a Cloudflare security challenge. | 1 year | Cloudflare |
| crisp-client | The crisp-client/session cookie is used to identify and maintain a user session within the Crisp platform. It allows the live chat system to recognize returning users, maintain chat history, and ensure continuity in customer service interactions. | Session | Crisp |
| _ga | Store a unique client identifier (Client ID) for tracking user interactions on the | 2 years | |
| _ga_7B0PZZW26Z | Store session state information for Google Analytics 4. | 2 years | |
| _ga_JTRV42NV3L | Store session state information for Google Analytics 4. | 2 years | |
| _ga_R3HWQ50MM4 | Store a unique client identifier (Client ID) for tracking user interactions on the website. | 2 years | |
| _gid | Store a unique client identifier (Client ID) for tracking user interactions on the website. | 1 day | |
| _gat_UA-76130628-1 | Throttle the request rate to Google Analytics servers. | 1 day |
Advertising cookies deliver ads relevant to your interests, limit ad frequency, and measure ad effectiveness.
InformationAdvertising cookies deliver ads relevant to your interests, limit ad frequency, and measure ad effectiveness.
| Cookie name | Description | Lifetime | Provider |
|---|---|---|---|
| _gcl_au | The cookie is used by Google to track and store conversions. | 1 day | |
| __Secure-3PAPISID | This cookie is used for targeting purposes to build a profile of the website visitor's interests in order to show relevant and personalized Google advertising. | 2 years | |
| HSID | This security cookie is used by Google to confirm visitor authenticity, prevent fraudulent use of login data and protect visitor data from unauthorized access. | 2 years | |
| __Secure-1PSID | This cookie is used for targeting purposes to build a profile of the website visitor's interests in order to show relevant and personalized Google advertising. | 2 years | |
| SID | This security cookie is used by Google to confirm visitor authenticity, prevent fraudulent use of login data and protect visitor data from unauthorized access. | 2 years | |
| APISID | This cookie is used by Google to display personalized advertisements on Google sites, based on recent searches and previous interactions. | 2 years | |
| __Secure-1PAPISID | This cookie is used for targeting purposes to build a profile of the website visitor's interests in order to show relevant and personalized Google advertising. | 2 years | |
| __Secure-3PSID | This cookie is used for targeting purposes to build a profile of the website visitor's interests in order to show relevant and personalized Google advertising. | 2 years | |
| SSID | This cookie is used by Google to display personalized advertisements on Google sites, based on recent searches and previous interactions. | 2 years | |
| SAPISID | This cookie is used by Google to display personalized advertisements on Google sites, based on recent searches and previous interactions. | 2 years | |
| __Secure-3PSIDTS | This cookie collects information about visitor's interactions with Google services and ads. It is used to measure advertising effectiveness and deliver personalised content based on interests. The cookie contains a unique identifier. | 2 years | |
| __Secure-1PSIDTS | This cookie collects information about visitor's interactions with Google services and ads. It is used to measure advertising effectiveness and deliver personalised content based on interests. The cookie contains a unique identifier. | 2 years | |
| SIDCC | This security cookie is used by Google to confirm visitor authenticity, prevent fraudulent use of login data, and protect visitor data from unauthorized access. | 3 months | |
| __Secure-1PSIDCC | This cookie is used for targeting purposes to build a profile of the website visitor's interests in order to show relevant and personalized Google advertising. | 1 year | |
| __Secure-3PSIDCC | This cookie is used for targeting purposes to build a profile of the website visitor's interests in order to show relevant and personalized Google advertising. | 1 year | |
| 1P_JAR | This cookie is a Google Analytics Cookie created by Google DoubleClick and used to show personalized advertisements (ads) based on previous visits to the website. | 1 month | |
| NID | Show Google ads in Google services for signed-out users. | 6 months |
Analytics cookies collect information and report website usage statistics without personally identifying individual visitors to Google.
InformationAnalytics cookies collect information and report website usage statistics without personally identifying individual visitors to Google.
| Cookie name | Description | Lifetime | Provider |
|---|---|---|---|
| _dc_gtm | Manage and deploy marketing tags through Google Tag Manager. | 1 year | |
| 1P_JAR | Gather website statistics and track conversion rates for Google AdWords campaigns. | 1 month | |
| AEC | 1 month | ||
| ar_debug | Debugging purposes related to augmented reality (AR) functionalities. | 1 month | Doubleclick |
| IDE | The IDE cookie is used by Google DoubleClick to register and report the user's actions after viewing or clicking on one of the advertiser's ads with the purpose of measuring the effectiveness of an ad and to present targeted ads to the user. | 1 year | Doubleclick |
| ad_storage | Enables storage, such as cookies (web) or device identifiers (apps), related to advertising. | 1 year | |
| ad_user_data | Sets consent for sending user data to Google for online advertising purposes. | 1 year | |
| ad_personalization | Sets consent for personalized advertising. | 1 year | |
| analytics_storage | Enables storage, such as cookies (web) or device identifiers (apps), related to analytics, for example, visit duration. | 1 year |
Do you want to create a coming soon page without coding? However, it has to be beautiful with additional functionalities? Then Mageplaza Coming Soon page is an essential solution for you. It helps you to spread the anticipation of your upcoming items.
In this article, I will support you creating an appealing Coming Soon page with the Mageplaza Better Maintenance plugin. It is a free extension that can help you create a well-informed Coming Soon page and Maintenance mode page.
Coming Soon Page is usually utilized as a notice to tell customers the store is having a new product or marketing ready to launch. An announcement will make your customers feel more curious to follow and visit your stores till the launching date.
For Magento 2 store sites, Magento 2 Coming Soon Page is a great way to embrace new activities of the stores. For example, the store can be used to announce upcoming products, services, deals, or promotional campaigns.
As we all know, the first impression always matters. For storing new items, the Coming Soon page will be the first glimpse that your customers can view from your site about the new items. Therefore, spending some time decorating the page will be a smart tactic to draw customer attention.
The Magento 2 will be ideal for constructing an appealing page with an email subscription box and social contact. An eye-catching and straightforward Coming Soon page will make shoppers impress and curious to learn more.

Sometimes what you think the customer wants is different from what they actually desire. If you have a great idea but still doubt whether it will work or not, the Coming Soon page will help you gauge the online buyer’s interest.
The subscription box is your tool to motivate sales for new arrival products/ services. In detail, the email provided by visitors offering visitors will be an effective way to contact and motivate buyers to come back to the sites. You can apply many incentives like coupons, discounts, giveaways, etc. From the customer side, when they receive a discount, it is more likely to gain their concern about the upcoming products and attract them to come back when the product/ site goes live.
The Coming Soon page is created by the Maintenance plugin, which is a free extension. With a simple process, you will able to set the page in motion. In detail, the process requires 3 main stages:
At the admin panel, you can first access the Better Maintenace tab by going to Stores > Settings > Configuration.

In the general setting, you need to set Real Time of websites, nd Date time, Redirect page, Select the page to redirect customers to during maintenance/ waiting time, etc.
The most critical setting for the Coming Soon Page is the Redirect To Page field. You can choose the CMS page, which is customized by yourself, or follow the ready-to-use Coming Soon Page.


In this section, the setting will apply to both Maintenance and Coming Soon pages. It allows you to add tools to make your sites to become more extra. The available tools are a Countdown clock, Email subscriptions, a Footer block, and Social contact.
These tools are suitable to provide customers with sufficient information and other ways to interact with the stores. For your store, the plugin will help you collect an email list of potential buyers. You can read the Maintenance extension’s user guide to customize the tool to match the store theme.
In the Better Maintenance module, the setting for the Maintenance page and Coming Soon page is divided into 2 separate grids.


In this setting, you can set the page’s route, title, and description. If you left these three fields blank, the default value of the system would be filled in. For the page layout, admins can adjust by picking the Text Color, Logo, Background Type to follow your page design.
The page can become more lively by adding an image or a video to work as the page background by Upload Field.
The 3 last fields are specifically created to help boost the SEO performance of the business. Although SEO is quite tricky to understand, you can learn more about how you can use Meta title, Meta description with the Mageplaza blog section.
Last but not least, do not forget that there is a preview button at the end of the setting grid. It allows you to preview your customed page directly at the backend to save time. If you upload files during the setting process, you need to save the changes you made before previewing.
As you can see in the image below, your Coming Soon page will most likely look like that. The simple layout with adequate information will generate encouragement for customers. It is a great tactic to apply for newly released products. You can combine the content with special promotions to increase conversion rates.

Hire Magento Developers
What you need to do is only describing desired features of the Magento website, we will help you to build the store that ticks all the boxes!
Get StartedThat is our detailed explanation about the Coming Soon page for your Magento sites. The Coming Soon page helps you to announce your new promotions or items.
The page is easy to design, with no technical skill required. Thus, the owners or the marketers can take the initiative to control the e-commerce store’s future promotion. You will need an excellent plugin like Magento 2 Maintenace and a stunning layout.
Besides, the sites also featured the ability to design a Maintenace Mode page, which is also a must-have function to keep your visitors informed, fill your email list and social following, and have readers when your site launches.
Jacker is the Chief Technology Officer (CTO) at Mageplaza, bringing over 10 years of experience in Magento, Shopify, and other eCommerce platforms. With deep technical expertise, he has led numerous successful projects, optimizing and scaling online stores for global brands. Beyond his work in eCommerce development, he is passionate about running and swimming.
Related Post
The Complete Guide to UTM Parameters & Google Analytics for Magento website
Master UTM parameters and Google Analytics for Magento. Track traffic sources, measure campaign performance, and practical tips to use it for better business decisions.
How to implement Cookie Consent for GTM & Google Analytics in Magento Under GDPR?
Implement cookie consent for GTM & GA4 in Magento under GDPR. Step-by-step guide using Google Consent Mode v2 to avoid fines and maintain analytics.
Speed vs. Sales: Comparing Hyvä Checkout and Mageplaza One Step Checkout
Learn how Hyvä Checkout and Mageplaza One Step Checkout impact order completion rates and revenue growth.
Hyvä Theme is Now Open Source: What This Means for Magento Community - Mageplaza
Hyvä is now Open Source and free. Discover what changed, what remains commercial, how it impacts the Magento ecosystem, and how to maximize its full potential.
The Complete Guide to UTM Parameters & Google Analytics for Magento website
Master UTM parameters and Google Analytics for Magento. Track traffic sources, measure campaign performance, and practical tips to use it for better business decisions.
How to implement Cookie Consent for GTM & Google Analytics in Magento Under GDPR?
Implement cookie consent for GTM & GA4 in Magento under GDPR. Step-by-step guide using Google Consent Mode v2 to avoid fines and maintain analytics.
Speed vs. Sales: Comparing Hyvä Checkout and Mageplaza One Step Checkout
Learn how Hyvä Checkout and Mageplaza One Step Checkout impact order completion rates and revenue growth.
Hyvä Theme is Now Open Source: What This Means for Magento Community - Mageplaza
Hyvä is now Open Source and free. Discover what changed, what remains commercial, how it impacts the Magento ecosystem, and how to maximize its full potential.
